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// Editorial: Are The 90s Coming Back? //
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About:Blank For Men

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Discover the most recent addition to our brand portfolio with About:Blank, who we are proud to be showcasing as they launch their first collections, having a billboard position throughout our social networks, and gaining a deeper insight through our editorial. We feel a:b completes the jigsaw of contemporary minimalism, everyday staples, and innovative aesthetics. The founder's love for all things menswear and fashion inspired the creation of the brand. Prior to owning their own brand, Jack Henderson and Perry Davies were involved in the fashion world at the agency and consulting levels, giving them an intimate view of what's changing within fashion. The colour palettes, cuts, and silhouettes are innovative and on point. The brand is constantly releasing timeless capsule collections that are forward-thinking and thought-provoking. The about:blank collection features a diverse selection of low-key oversized loungewear in pastel and neutral hues. Expect boxy shorts, a variety of men's sweatshirts and tees, as well as a diverse assortment of hoodies, gilets, and sweatpants.

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